Lucchino, Henry, and Werner finally doing something right?

Forbes magazine released its 2013 MLB team valuations, and the Red Sox are sitting pretty in the three-hole. As expected, the New York Yankees are the richest team in baseball -- and now are the richest team in sports, passing the Cowboys -- with a value of $2.3 billion. The Los Angeles Dodgers have the 2nd highest value, at $1.615 billion. Then we have our Boston Red Sox, valued at $1.312 billion.

You would think that after a 69 win season, the team would see their value drop, right? Wrong. The Sox value actually increased by 31% over last year, while teams across baseball saw an average increase of 23%. According to a Forbes exec:
The value of a team used to be about a team itself, then it shifted to the stadium value and then to the television deals, and now it's more about what's not on the field at all.

With their distaste for Red Sox ownership, most fans have long assumed that Lucchino & Co. operate on this notion that the quality on the field is not the most important factor in making money. We can only hope that the days of signing big name players for their names only (Crawford, Lackey) is behind us, but we should never assume that ownership is not constantly thinking about the value of the team.

Random fact from Forbes: Fenway Park was recently added to the National Register of Historic Places, allowing for an $80 million tax credit. Maybe that's where they got the extra money to give us discounted concessions.

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